The Bottle
Magic Moon's bottle uses a tall, rectangular silhouette with slightly rounded lower corners, a familiar perfume form rather than a distinctive one. Its dense multicolour label is the real visual event, combining blue, turquoise, yellow, pink, orange and black around a large black crest, while the broad blue cap completes an exuberant, busy presentation. It is more memorable than restrained, and the decoration earns the bottle its character.